Why we do it
As part of the Horizon Group, we share an underlying philosophy which is to serve the interests of Rwandans and foster development. We are not driven by a profits-first attitude, but a deep desire to improve the standards of living for the communities we work with.
- Motivating Farmers to Grow Pyrethrum: By distributing fertilizers and seeds, we motivate our producers to continuously engage in pyrethrum farming. The company provides support to pyrethrum farmers in terms of agricultural input which include seeds and fertilizers. Over 1,200 tons of Py-mac and over 3,000 tons of seeds are distributed to pyrethrum farmers annually.
- Rewarding Best Performing Farmers: Each year, Horizon SOPYRWA organizes a ‘Farmers’ Day’ during which the company awards best pyrethrum farmers with cows, agricultural equipment and input, roofing materials and household items.
Support to Cooperatives: We build and supply cooperatives with dryers, thus reducing the burden of drying flowers using traditional methods.
Access to Finance: Horizon SOPYRWA established a fund that enables pyrethrum farmers to access loans from various local Savings And Credit Co-operative (SACCO) schemes.
Contributing to Foreign Exchange Earning
Other than giving back to the communities, we are also about wealth creation. The pyrethrum sector ranks fourth after tourism, coffee, mining and tea sectors on Rwanda’s list of foreign exchange earners. Horizon SOPYRWA aims to contribute to Rwanda’s foreign exchange income, through developing the country’s pyrethrum industry to its maximum potential. The company currently exports to markets in Europe, The United States of America and is working on expanding to Canada, South America and Asia